A husband and wife came into our showroom looking for a new mattress. They drove from about an hour away and when they came in they told me they saw my mattress education video and was impressed. They said they had purchased three mattresses in the last ten years so they knew they didn’t want …
A woman came into our Richmond showroom to try out our mattresses while she was in the Richmond area visiting a family member. She didn’t buy at that time but came into our Roanoke showroom about a week later since she lived in Salem. When she came into the Roanoke showroom she didn’t buy then …
One of the earliest lessons I got in the mattress industry was the body impression problem. I sold big brand name mattresses and they developed significant body impressions in a very short time. In particular, I sold a very large, thick pillow top mattress to some friends of mine within the first year of operating …
What is interesting about getting started in the mattress retail business was as I was working on getting this dream started, my wife and I were struggling with having children. After about five years of trying, to make a long story very short, we decided to adopt and child. It takes a while to put …
One of the first things I did when I decided I wanted to start a mattress retail business was to start getting ready. I started small, really small. In fact, I actually sold a few mattresses out of my home! My wife and I had two spare bedrooms (this was before we had kids) and …
